Book excerpt: Place branding has made it possible for international destinations to be able to compete within the global economy. This book was released on with total page 368 pages. ( Ringgold, Inc.Book Synopsis Global Place Branding Campaigns across Cities, Regions, and Nations by : Bayraktar, Ahmetĭownload or read book Global Place Branding Campaigns across Cities, Regions, and Nations written by Bayraktar, Ahmet and published by IGI Global. Member of Rutgers University in New Jersey. Ahmet Bayraktar isĪ faculty member of Bozok University in Turkey. Re-branding through sports hosting and sports teams. The branding of destinations, cities, regions, and nations and city The editors have organized theįifteen selections that make up the main body of the text in three partsĭevoted to contemporary cases of city branding from three continents Techniques contemporarily employed to brand cities, regions, and nationsįor the purpose of promoting tourism. Global Place Branding Campaigns Across Cities, Regions, and NationsĪdvances in Hospitality, Tourism, and the Services IndustryĮditors Bayraktar and Uslay present readers with a collection ofĪcademic and professional perspectives on marketing strategies and APA style: Global Place Branding Campaigns Across Cities, Regions, and Nations.Global Place Branding Campaigns Across Cities, Regions, and Nations." Retrieved from MLA style: "Global Place Branding Campaigns Across Cities, Regions, and Nations." The Free Library.
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